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Let's Get Social
Pre Sale
Welcome to the course - Pre sale (4:50)
Introduction
Welcome to the course (2:32)
**Disclaimer** (0:43)
Module 1 - What is Social Media
Introduction to Module 1 (1:22)
What is Social Media? (0:48)
Why do I need Social Media? (1:35)
How to choose the Social Media Platforms that are right for you (12:06)
Social Media Audit (5:35)
Module 2 - Marketing 101
Introduction to Module 2 (2:23)
What is Marketing? (1:41)
Creating a Call To Action (CTA) (1:02)
Finding Client A (2:17)
Finding your online voice (2:22)
Why branding matters (2:09)
Tech Tutorial - Keyword Research (7:26)
Introduction to SEO (3:17)
Copywriting basics (1:18)
Tech Tutorial - Creating Graphics with Canva (2:31)
Content Scheduler (1:52)
**Bonus** Creating a Cheat Sheet (5:07)
Module 3 - Getting to grip with Analytics
Introduction to Module 3 (0:58)
Introduction to Analytics (3:57)
Tech Tutorial - Setting up Google Analytics and Tag Manager (10:46)
Recording your Data (1:16)
Module 4 - Setting up a Wordpress blog/ website
Introduction to Module 4 (0:44)
Introduction to Wordpress (1:32)
Tech Tutorial - Wordpress set up (4:16)
Module 5 - Facebook
Introduction to Module 5 (1:50)
Introduction to Facebook (3:11)
**Bonus** Branding on Social Media Video (3:18)
Tech Tutorial - Facebook Business Page set up (12:37)
Creating content for Facebook (2:29)
Organic growth on Facebook (4:08)
Paid growth on Facebook (2:26)
Tech Tutorial - Facebook Business Manager set up (3:27)
Tech Tutorial - Adding the Facebook Pixel to your Website (4:06)
Tech Tutorial - Facebook Ad Audience Sets (4:55)
Tech Tutorial - Facebook Analytics (4:26)
Module 6 - Instagram
Introduction to Module 6 (1:12)
Introduction to Instagram (1:56)
Tech Tutorial - Instagram for business set up (2:15)
Content for Instagram (4:47)
Growing your audience on Instagram (4:24)
Tech Tutorial - Instagram Analytics
Module 7 - Twitter
Introduction to Module 7 (0:46)
Introduction to Twitter (1:57)
Tech Tutorial - Setting up your Twitter account (2:48)
Content for Twitter (2:23)
Tech Tutorial - Twitter analytics (1:33)
Module 8 - Pinterest
Introduction to Module 8 (1:43)
Introduction to Pinterest (1:51)
Tech Tutorial - How to set up your Pinterest account (5:02)
How to apply for Rich Pins
Content for Pinterest (2:08)
**Bonus** Tech Tutorial - How to Pin a Pin to Pinterest (3:26)
**Bonus** How to find and Pin other peoples content to your boards (2:46)
**Bonus** How to change your cover images on your boards (1:48)
Tech Tutorial - Pinterest Analytics (6:16)
Module 9 - YouTube
Introduction to Module 9 (1:11)
Introduction to YouTube (1:00)
Tech Tutorial - Google + Set Up (1:50)
Tech Tutorial - Setting up your YouTube Account (6:40)
Content for YouTube (6:26)
Tech Tutorial - YouTube Analytics (1:52)
Module 10 - Growing your email list
Introduction to Module 10 (0:18)
How to grow your email list (3:10)
Module 11 - Creating your Social Media Strategy
Introduction to Module 11 (2:11)
What is a Social Media Straturgy (3:32)
Creating your own Social Media Strategy (13:40)
Module 12 - Getting automated
Introduction to Module 12 (2:05)
Why automate? (3:36)
Tech Tutorial - Hootsuite (9:18)
Tech Tutorial - Missinglettre (5:34)
Tech Tutorial - Convertkit (4:41)
Tech Tutorial - Tailwind (8:21)
Tech Tutorial - Boardbooster (15:52)
Summery
Recap on what you have learned (2:15)
How to choose the Social Media Platforms that are right for you
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