Let's Get Social

A hands on step-by-step course to help you set up and optimize your social media profiles & grow your online presence. Get social media working for you!

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Are you ready to get to grips with Social Media?

Let’s Get Social is a step-by-step goal oriented course that will you real results without giving you information overload. I know how difficult it was for me starting out. I took course after course and ended up feeling more confused than ever.

With each module you will have a worksheet to work through checking off each task in your own time, only moving on when you are ready. If you follow each step you will see instant results and by the end of this course you will understand how to make social media work for your business. The more time and effort you put in the bigger the pay off!

Do you know that you need to be doing more on social media but you don’t know where to start?

A year ago, I was exactly where you are. I knew how to use most of the social media platforms personally, but wasn’t so sure how I could make them work for my business.

I was confused and overwhelmed. I put hours and hours into being active on one platform and saw little results so I’d switch to another, then another. I can’t even tell you how confused I was about where I should be focusing and how much time and money I spent on courses that didn’t work for me.

This course is designed for people who were in the same position I was, business owners who are confused, overwhelmed and know they need to grow their online presence but they don’t know where to start.

In this course I am going to guide you step-by-step through the chaos that is Social Media!

No matter what your business, this course will work for you by custom setting your own goals, your focus and your strategies.

Here are just a few of the different types of business I have worked with:

  • Arts Organisations
  • Not for profit groups
  • Yoga Teachers
  • Travel Bloggers
  • Tour Companies
  • Dance Artists

What makes this course unique is that I will go though step by step guiding you through the set up and optimization of each platform you choose to use through tech tutorials, workbooks and checklists.

By the end of this course you will have:

  • A full Social Media audit of your business
  • A marketing plan and social media strategy for your business
  • An understanding of which social media platforms you should be using for your business and how to use them most effectively
  • Understanding of content marketing
  • Understanding of basic copywriting including basic keyword research and SEO optimization
  • Optimization of each of the social media platforms you choose to use
  • Know how to set up and monitor your analytics (including google analytics, google tag manager and Facebook Pixel)
  • Know how to maximize your organic reach
  • Know how to use paid ads on each network effectively
  • Know how and why you should build your email list
  • How to automate your social media and the best tools to do this

I’m sure you will get so much more but these are some of the key areas we will be tackling.

Your Instructor

Claire Summers
Claire Summers

Well hello there, I’m Claire and to say I have a broad skill base would be an understatement. I’m an artist and an entrepreneur and I love noting more than being creative and learning something new.

After University, I set up and ran a very successful Not For Profit Dance Company in England as well as working as a Creative producer for several other arts organizations and Individual Artists. I fell in love with being a producer and making things happen! To be a successful producer and to set up and run your own company I found I needed to develop so many skills in many areas, often when you are just starting out, or on a tight budget the only way to get something done is to learn how to do it yourself!

After stepping down from my company I embarked on a journey that I am still at the very beginning of. I sold my possessions and packed my bags in search of adventure in Latin America. Many of these skills I developed during this period of my life I continue to do, Location Independently.

I currently work as a Writer, Freelance Producer, Social Media Manager, Photographer, Dancer, Yoga Teacher and Consultant from wherever I happen to be in the world! As well as writing for my own blog I write for Skyscanner and other organizations on a freelance basis. As a social media manager and consultant, I work with clients from many different industries from Yoga teachers to Volcano Tour companies!

"Engaging Claire virtually to manage and schedule our social media posts has enabled us to efficiently promote our events and opportunities, resulting in increased ‘traffic’ and sales. It is without hesitation that I would recommend Claire as she is extremely professional, diligent, passionate and committed to whatever she is tasked to do."

- June Gamble, Coordinating Producer, Plymouth Dance

Class Curriculum

  Pre Sale
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  Module 4 - Setting up a Wordpress blog/ website
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  Module 10 - Growing your email list
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Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
How long will the course take me?
That’s completely up to you! After each module there are actions you will need to take. Some will be quicker than others. This course will only work if you implement all of the actions at the end of each module. You will work at your own pace so it could take you a week or a year. You get life time access to the course and any updates I make to it.
What makes this course different?
Its goal orientated. At the end of this course you will not only have a social media and marketing plan but all your chosen platforms will be optimized and you will have clear direction on how to maximize each platform in the time that you have. You will see real tangible results.
What if I already have all of my Social Media profiles set up?
Great, it will save you some work. One of the steps will be to do a full audit of all your profiles. From this you will know what changes you need to make to the profiles you already have set us to get them working better for your business.
I’m starting from scratch is this right for me?
Absolutely. I will talk you through step by step how to set up each profile with a tech tutorial video. This will help you to create your online presence from scratch.
I don’t think I want to learn about all the platforms just Facebook and Instagram?
In the first module, I will go through each of the platforms and help you to understand which are best for you. If after this you know that you don’t want to use some of them then feel free to skip through those modules. I’m a firm believer in only using the platforms that will work for you and that its best to not have inactive accounts.
Can I ask you questions?
Yes of course! I have an office hour each week where I will be available online live to answer any questions. You can also email me any time. If you upgrade you will also get a 121 Skype session with me where I will answer all your questions and do a work review. In addition, you will become part of my let’s Get Social Tribe and you can post your questions in there to the wider network.
How will I know if the course is making a difference?
One of the key things we will look at is analytics, and setting this all up. As part of your audit you will take baseline analytics data. I will take you a tech tutorial to set up and optimize this and I’ll even give you a template to record it all. At the end of the course you will be able to compare your analytics to see what a difference the course has made to your online profile. If put in the work and do all the tasks at the end of the modules, you will notice a difference.
I already know a lot about social media and I think I’m doing well, should I do this course?
If you think you have a great online presence, consistent branding, good conversion rates, know how to run paid adds etc. than probably not. This is more of a beginner/ intermediate course. You might need something a little bit more advanced. If you think this might be you then please send me an email so we can chat more and I can advise you a more suitable course if needed.
Can I just employ you to do it for me?
Possibly! If you want to upgrade I can do the audit for you. If you are just looking for someone to do all of the optimization and full consultation I can absolutely do that for you. Please contact me directly to speak more about this.
How do I know what Social Media platforms are best for my business?
This is covered in module 1. In this module, we will go through each platform and what type of businesses do well on each. It might be that some won’t work for you. You can just skip over those modules if you like.
I’m not sure if social media will work for my business?
It will. One of the first rules of marketing is figuring out where your potential customers are hanging out. I can tell you now most of them are hanging out on Facebook! Trust me if you have a business you need to be on social media. Module 1 goes over all of this including looking at each platform and exploring what platforms work best for different industries. So long as you complete this module in the 30 day money back guarantee period. If you take it and decide that your business doesn’t belong on social media then you will get a full refund. No questions asked.
I’m not ready to launch my business yet, should I do this course now or wait?
Do it now. If you have a good business idea going through this course will help you gain some clarity on your customer base and help you make sure you have a strong online launch and presence from day one.
I want to become a social media manager should I take this course?
This would be a good starting point yes. It will also help you to set up yourself as a social media manager online. But I can also recommend some other courses that might be a better fit. Feel free to contact me for more information
I’m a travel blogger should I take this course?
Me too! Yes. I’ve been at the crazy travel blog game for 12 months and I’m finally turning over a decent monthly income, So I know exactly where you are and how to help. This course is for you.
I own a shop should I take this course?
Yes. A lot of the companies I work with have a physical business. One of the subjects we will cover is how to convert and track online ‘fans’ into actual clients for your business. We will look as targeted local adds as well as how to set up your analytics to track and monitor your customers online.
What will I get at the end of this course?
By the end of this course you will understand how to make social media work for your business. You will have set up and optimized all your social media platforms. You will also have set up and understand analytics and know how to monitor your analytics to help you make better decisions about your business. You will have increased your online presence, have more focus and clarity on your branding and content and feel less confused and more in control of the time and energy you are putting into your businesses online presence.
What if I don’t notice any changes by the end of this course?
If by the end of the course if you have followed alf the steps and implemented everything I tell you to you can prove by analytics that you haven’t made any gains at all I will give you your money back.
What support do you offer?
We have a Facebook group just for course students. I’m also always on email if you have any questions, and I will do a weekly office hour where I will be live to answer questions. I do travel a lot but I will get back to you as quick as I can. If you upgrade you will also get an hour 121 session with me and a work review.

Get started now!